Human Information Behavior around Social Media, Social Networks, Information System Design, People as Sources of Data
PhD, Rutgers University, 2016
MSEE, University of Southern California, 1996
BSEE, University of Southern California, 1994
BA, Liberal Arts, St. Mary's College of California, 1994
Ziad Matni wants to better understand why and how we connect online, especially through the lens of socially-networked online communities and social media. Specifically, he is interested in using social media tools in novel ways to help us understand new and interesting things about ourselves, our social networks, our communities, and our neighborhoods. His research design approach is anchored in the quantitative end of things, such as designing web-based tools to collect data on participants’ information-related behaviors, but he also employs some qualitative approaches too.
His educational background is in electrical and computer engineering (ECE) and liberal arts and he has worked in industry for over 13 years - mostly in high speed digital communication system design and marketing in Southern California. His passion for teaching and academic research, however, has taken him back into academia and his doctoral work has been in the area of Information Science at Rutgers University’s School of Communication and Information.
His hobbies include music performance, cooking, international travel, and staying sane in the face of raising two little human beings. He is very excited and grateful to pursue the start of his academic career at UC Santa Barbara!
COMM 169: Social Networks
CS16: Solving Problems using C++, I